MAMA Cafe

Where App Marketers Go to Learn

In-App Shopping During Cyber Weekend: Black Friday vs. Cyber Monday

Danielle Blumenstyk Peterman | Nov 30, 2017
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2 Min. Read 287 Reads

5 Easy Ways to Automate and Improve Your UA For The Holidays

Jon Burg | Dec 04, 2017
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4 Min. Read 493 Reads

Embrace the Change: What You Need to Know About the Great Migration to UAC

Marina Sapunova (Guest Author) | Nov 27, 2017
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4 Min. Read 1167 Reads

4 New Ways To Boost Your Performance with Audiences

Jon Burg | Nov 22, 2017
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2 Min. Read 571 Reads

Introducing New Innovations in Google Play Measurement Accuracy

Elad Mashiach | Nov 20, 2017
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2 Min. Read 1887 Reads

Criteo Global Commerce Review 2017: Why Mobile Matters More Than Ever

Betty Ho (Guest Author) | Nov 20, 2017
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2 Min. Read 323 Reads

New AppsFlyer Report Finds Gaming Apps Mostly ROI Positive

Danielle Blumenstyk Peterman | Nov 16, 2017
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2 Min. Read 579 Reads

Explaining Attribution from Self-Reporting Networks

Elad Mashiach | Nov 14, 2017
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3 Min. Read 993 Reads
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