MAMA Cafe | AppsFlyer

AppsFlyer's Ad Spend Reporting Feature

Calculating Your True ROI with Powerful Ad Spend Enhancements

Danielle Nissan| Dec 02, 2019

4 Min. Read

AppsFlyer's Incrementality Testing Challenges

5 Challenges to Consider When Measuring the Incremental Lift of Your Retargeting Campaigns

Niv Klein| Dec 04, 2019

6 Min. Read

AppsFlyer Audiences Integration with TikTok

Announcing First-to-Market Audience Integration with TikTok Ads

Danielle Nissan| Nov 25, 2019

< 1 Min. Read

Fraud in CPA Campaigns The Illusion of Safety

Why CPA Campaigns Don’t Protect You From Fraud

Michel Hayet| Nov 25, 2019

3 Min. Read

connecting web to app in people based attribution

Web Attributed for 15%-30% of ‘Organic’ and Owned Media Installs, New Data Shows

Jillian Gogel| Nov 21, 2019

4 Min. Read

iOS 13 Universal LInks Issue

Heads Up: Erratic Universal Link Behavior Identified on iOS 13

Michael Reznik| Nov 21, 2019

< 1 Min. Read

AppsFlyer real-time attribution data

Mastering the Art of Real-Time: Leveraging Instant Attribution Data

Minnie Katzen Mayer| Nov 18, 2019

3 Min. Read

in-app events measure what matters

How Many In-App Events Generate the Best Performance?

Jillian Gogel| Nov 14, 2019

3 Min. Read

the evolution of mobile gaming monetization

How Hyper Casual Apps Are Changing the Way Games Monetize

Igal Frid| Nov 19, 2019

5 Min. Read

AppsFlyer agency tools

Announcing Exciting Updates to AppsFlyer’s Agency Solution

Daniel Kahtan| Nov 04, 2019

2 Min. Read

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