Top 10 Mobile Marketing Stats from October | AppsFlyer
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Top 10 Mobile Marketing Stats from October

Avatar Shani Rosenfelder Nov 05, 2015



Key data points* from the mobile marketing spaceClick me
100B+ Google searches on mobile, surpassing desktop eMarketer
100B+ in-app pages indexed for use in Google search; 40% appear in top 5 results eMarketer
$4.1B size of mobile analytics market by 2020, up from $1.3B in 2015 Kenshoo
2.5B game installs based on Unity engine over four months Experian
110M devices running Windows 10 celtra
$750K Snapchat rate for its sponsored lens product on Thanksgiving or Black Friday Experian
109% increase in average CPM on iOS in-app ads (Android up only 11%) Adobe
80% of Apple Watch owners polled using Apple Pay eMarkete
40% Growth in CAGR of in-app advertising market from
2x increase in number of companies using Instagram next year comScore
*Some figures were rounded off to enable best fit in design