What are Blocked In-App Events?
The amount of in-app events blocked due to their association to blocked installs or being identified as suspicious in post attribution events.
How This Works:
As fraudsters start aiming for in-app events as part of their scams, installs that we managed to identify as fraudulent at the point of installation are still under observation, as well as the in-app events they produce. Other installs that were not identified as fraudulent in real-time (see post attribution) and are showcasing fraudulent behavior patterns post install will also be included here.
Protect360 identifies behavioral anomalies within users even beyond the installation event. Protect360 will not only block in-app events from a blocked installation identified as fraud, but also in-app events that originated from a seemingly legitimate install, later identified as fraudulent.
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