Forced Clicks | AppsFlyer

Forced Clicks

What are Forced Clicks?

Forced clicks are clicks that occur when a user is reluctant to click on and ad, left with no other option other than clicking on it.


How This Works:

Full-screen overlays without a clear X or close option, force the user to click on the ad, inflating CPC budgets.


Forced Click Detection:

To identify forced clicks, look for sources with very high impression-to-click conversion rates and very low install rates and user loyalty.


Learn more about mobile fraud

« Back to Glossary Index