What are Forced Clicks?
Forced clicks are clicks that occur when a user is reluctant to click on and ad, left with no other option other than clicking on it.
How This Works:
Full-screen overlays without a clear X or close option, force the user to click on the ad, inflating CPC budgets.
Forced Click Detection:
To identify forced clicks, look for sources with very high impression-to-click conversion rates and very low install rates and user loyalty.
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