Easily determine which users engage with your app, how they are using your app and what revenues they generate with unlimited rich in-app events.
Learn MorePowerful filters and diverse parameters allow you to slice and dice your data to reveal your app's retention health and opportunities for optimization.
Learn MoreDeep integrations with leading networks including Facebook, Instagram, Google and Twitter report your true CPI. AppsFlyer matches CPI with app purchases, subscriptions and in-app event revenues to determine your customer lifetime value and the ROI of each campaign, in real-time.
Learn MoreGain a full 360-view of your costs and revenues from app activity. Measure the revenue you're collecting from in-app ads to determine the real ROI of your app and all mobile marketing activities (both owned and earned).
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Measure engagement across the user journey, including clicks and views. AppsFlyer’s multiple marketing analytics tools enable marketers and UA managers to gain insight on networks that drive users down the funnel, highlighting helpful networks that deliver loyal and valuable users to your app. With these insights in hand, optimizing and reallocating ad spend is easier than ever.
The industry’s most advanced smart linking solution expertly measures user invites and referral programs, in addition to direct messaging via email or push notifications. Ultimately, OneLink creates a unified user experience in every scenario, leading users to the right location, every time.
Connect to the largest mobile ecosystem with over 4,500 integrated partners globally. Select your advertising partners, agencies and measurement tools from an extensive collection of local and global organizations. On the receiving side, choose the API that works for you to get full access to all of your data, all of the time.
Self-serve integrations with over 4,000 partners
Boost your retention with timely campaigns
Take lightning-fast action based on real-time insights
Drive your users to the right place in your app, every time
Uncover the quality users and shift your ad spend
Take control of your programmatic ads
With billions spent annually on user acquisition, the mobile gaming industry is particularly enticing for fraudsters. AppsFlyer’s fraud prevention and protection technology is always one step ahead, stopping fraudulent installs in real time and employing machine learning technology to get smarter all the time.
Learn moreSecurity is woven into every fiber of our product. Processing data is a momentous responsibility, and we have designed our company and products around it. AppsFlyer welcomes scrutiny and audits from independent 3rd party programs, continuously expanding our unparalleled global compliance and certification program.
Learn moreDeep dive into the key insights shaping the hyper-competitive gaming arena. Download the report to discover:
Learn how AppsFlyer’s deep integrations with China’s leading media sources and platforms delivered the robust coverage IGG needed.
Misha Syrotiuk, Head of Ad Networks and Programmatic Ad Buying
Eric Tornquist, Chief Marketing Officer
Jeet Niyogi, Marketing Director, WSOP Mobile/Social Game
Luka Rade, App Sales Director
Emma Xiang, Marketing Manager
Irene Vaquero Sánchez de Ibargüen, User Acquisition Manager
Camilo Fitzgerald, Games Analyst
