What does Financial Exposure to Fraud Mean?
Financial exposure to fraud indicates the amount of a marketer’s funds which were potentially exposed to a fraudulent attack of some kind.
Why Is This Important:
Your marketing budget is precious, you want to make sure that as little of it (if any) is being wasted on fraudulent sources. The Protect360 dashboard will show you the amount of money saved from fraudulent attempts blocked, the exposure to fraud could show you a fuller picture of the total budget potentially at risk.
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