Show Me the Data: Common Mobile Analytics Reporting Paths [Cheat Sheet] | AppsFlyer

Show Me the Data: Common Mobile Analytics Reporting Paths [Cheat Sheet]

   
 Dashboard: A self-service and password-protected web interface where aggregated data is presented using advanced data visualizations. 
   
 Excel (CSV): Raw data presented in aggregated or user levels 
   
 

Pull API: A method in which the advertiser pulls a bulk of data in regular

intervals (usually hourly or daily)

 
   
 

Push API: A method in which the measurement provider pushes data to the advertiser

in real time with information on a specific event.

 
   
 

Marketer Personas That Best Fit Each Method

 

 
   

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