MAMA Library | AppsFlyer

MAMA Library

Every Resource You Need to Learn About Mobile Attribution & Marketing Analytics

shopping ecommerce mobile holiday season

The State of Shopping App Marketing – 2020 Edition

2020 will be remembered as a year of seismic shifts in online and in-app shopping. The spread of COVID-19 led consumers to their mobile devices, where they became active in-app shoppers. The Q4 holiday rush for mobile apps has always