AppsFlyer for Adobe Experience Cloud

Adobe's Premier Customers Trust AppsFlyer

Powerful measurement tools to unify the cross-device journey

Augment your Adobe Analytics data with advanced mobile and OTT app attribution – including multi-touch, acquisition, retargeting and rich in-app event data. With more transparent mobile measurement and granular audience segmentation, AppsFlyer can fill the gaps to help you better optimize the customer journey across devices, channels and platforms.

 

We’re proud to be an Adobe Premier Exchange Partner

Only the best technology partners are recognized with Adobe’s Premier Exchange Partner classification. This exclusive parnership means our customers benefit from joint innovation and a superior level of service.

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The combination of Adobe Experience Cloud and AppsFlyer enables our joint customers to get more from their cross-channel marketing, analytics, advertising, and commerce deployments and provide more robust capabilities for mobile app marketing and analytics

Cody Crnkovich, Head of Platform Partners and Strategy

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Learn how AppsFlyer can complement your Adobe Experience Cloud package to take your marketing growth to the next level

Cross-platform deep linking for the perfect user experience

AppsFlyer’s universal smart link solution detects every possible device, OS, channel and platform to send users to the optimal web or app page. Our deep links contain information about the users: what campaign they come from, who referred them, what content they were seeing when clicking on the link and more, allowing you to customize contextually relevant experiences.

From app campaigns to email, push notifications and web-to-app banners, our links create a unified, frictionless and measurable experience in every scenario.

Self-serve media partner integrations with real-time cost and audience data sync

Connect to the world’s largest mobile ecosystem with over 4,600 integrated AppsFlyer advertising partners. Easily activate measurement and postbacks for new publishers in the AppsFlyer dashboard to enable real-time cost and ROI data. Seamlessly sync mobile audiences to partners with customizable A/B splits and granular targeting filters that are always up to date.

Secure your business with comprehensive fraud protection

The mobile ecosystem is plagued with an ever-growing fraud industry. AppsFlyer’s advanced machine-learning technology stops fraud before it happens, blocking $6.7 million in fraud every day. Our innovative tools are built on the industry’s largest mobile fraud database, with over 1 trillion monthly datapoints across over 8.4 billion devices.

Jet used cross-device insights to triple user growth rates

Learn how Jet leveraged AppsFlyer and Adobe Experience Cloud to quantify the full value of earned media from mobile burst campaigns.

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Activate the power of AppsFlyer Data for Adobe Experience Cloud

  • Extensive Media Mix

    Self-serve integrations with over 4,600 advertising partners

  • Customizable Journeys

    Optimize UA and re-engagement with granular targeting and universal links

  • Protección de fraude móvil

    Save money and improve UA quality with real-time fraud detection and protection

  • Unlimited Custom In-App Events

    Measure engagement as users browse and purchase in your app

  • Cost, LTV & ROI Measurement

    Uncover the highest quality users and shift your ad spend

  • Cohort & Retention Analysis

    Slice and dice your data with diverse filters and parameters

Setup is as Easy as 1-2-3

The AppsFlyer Extension for Adobe Experience Platform Launch streamlines SDK setup, making it easy for you to integrate the AppsFlyer SDK into your app with just a few clicks.

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Request a Consultation

Meet with an expert to get a personalized demo and learn how AppsFlyer can complement Adobe Experience Cloud to take the growth of your company to the next level.

Resources

AppsFlyer Releases First Mobile Attribution Extension for Adobe Experience Platform Launch

deep linking guide

Everything a Marketer Needs to Know About Deep Linking [Guide]

What’s the Buzz Around Audience Optimization?