MAMA Library - AppsFlyer

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    shopping app

    Mobile Attribution and Marketing Analytics for Shopping Apps [Guide]

    Driven by the growing demands from an ever-expanding consumer ecosystem, mobile commerce has become a staple of brand experience, on-the-go and at users' fingertips whenever the need arises. With a predicted 75% of all digital commerce transactions happening on mobile
    app install fraud apac

    App Install Fraud in APAC: $650 Million Exposed in Six Months

    retention benchmarks

    2018 App Retention Benchmarks [Data Study]

    The AppsFlyer Performance Index Edition VII (H1, 2018)

    App marketing in China

    Webinar: The State of App Marketing in China in 2018

    Ad Revenue Attribution: The Missing Piece in Your LTV

    State of App Marketing - Brazil & LATAM

    The State of App Marketing: Brazil & LATAM 2018 vs. 2017 Trends

    The State of App Marketing 2018: UK & Western Europe

    LTV benchmarks

    Lifetime Value: The Cornerstone of App Marketing (2018 Benchmarks)

    The State of Mobile Fraud: Q1 2018