Hidden Levers for Higher Subscription Revenue

Speakers:

Steve Young Mobile App Growth Strategist & Founder, AppMasters

Akin Arikan Solutions Marketing, AppsFlyer

Key highlights

1. A data-driven breakdown of the subscription funnel — from install to free trial to paid — showing where users drop off and how to set benchmarks by industry.
2. Actionable monetization tactics for today, including when to show the paywall, how to layer in-app purchases alongside subscriptions, and why monetization drives retention.
3. Live app audits with real-time expert feedback on onboarding flows, paywall placement, and ASO screenshot messaging with quick wins you can implement right away.

What’s in this video?

Learn proven tactics for turning more installs into paying subscribers. Explore AppsFlyer’s State of Subscription Report to benchmark your funnel by industry, then get expert tips on paywall timing, monetization models, and the link between monetization and retention. Plus, watch live app audits with actionable feedback on onboarding UX, ASO strategy, and push notification timing.

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