As an official measurement partner of 3,000+ media partners, including Facebook, Google, Twitter, Snapchat and Pinterest, we will automatically attribute every install to the right campaign, measure user-engagement, and report this information back to networks for optimization as needed. This is fully integrated and automated - you never need to worry about custom postback configurations or adding new network SDKs.
Your customers always have their phone within reach - making mobile an optimal channel for understanding the omnichannel impact of your ads and app installs. We start by attributing every app install to the right marketing campaign. We then connect your mobile app installs, mobile engagement and mobile sales with your retail sales, online activity and customer loyalty programmes to demonstrate the omnichannel impact of your ads.
Our integrated TV attribution solution makes it easy to see which app installs were driven by each and every TV ad. By measuring the value of these installs, agencies can easily determine the ROI of each TV spot and ad buy, and optimize accordingly.
Our unique setup for agencies makes it easy to share your performance data with clients, without giving away your media partners or proprietary information. Built for large agencies and big advertisers, our flexible permissions allow you to control what data you share, and with whom.
Due to our deep connections with 2,000+ media partners, we are able to attribute every install to the campaign that drove the last touch. Our multi-touch solutions allow advertisers to determine which networks “assisted” each install, even if they didn’t drive the last click. And our custom attribution windows make it easy for advertisers to define a limited “lookback” window, ideal for limited-time promotions.
Our Universal SDK allows you to add any of over 3,000 partners - including retargeting networks, DMPs, DSPs, trading desks, push messaging, product analytics suites, anti-fraud solutions and more - without adding their SDK. With just one click, you can sync your data through our pre-configured integrations, and you are live and ready to go.