Customer stories
A23 Rummy boosted attribution accuracy by 40% with AppsFlyer, improving web-to-app conversions and campaign performance.
Blog
Apple Search Ads is finally joining SKAN. Discover what this means for your iOS campaigns and how to adjust your strategy for smarter attribution.
Blog
Explore AppsFlyer's methodology for accurate ATT opt-in measurement, setting the industry standard for data accuracy. Learn how a precise approach boosts marketing performance.
Customer stories
Read how MWM used AppsFlyer and TikTok's advanced SRN integration to drive iOS app installs and hit 140 million app downloads since its launch.
Blog
Uncover the top 6 reasons why marketers decide to switch their MMP, analyzed from thousands of customer reviews across multiple platforms.
Reports & guides
Cut through the noise with this in-depth guide into buying an MMP helping you transform your marketing efforts from guesswork to a data-driven strategy.
Customer stories
Learn how MobilityWare worked with AppsFlyer and InMobi Advertising to restructure its UA strategy and improve iOS campaign performance
Customer stories
Learn how NRISE gained clarity in their data, built predictive models and made informed decisions with AppsFlyers Single Source of Truth.
Glossary
Dive into the technicalities of Apple Privacy Manifest and understand why it's important, the main features, and how to implement it.