MAMA Library | AppsFlyer

MAMA Library

Every Resource You Need to Learn About Mobile Attribution & Marketing Analytics

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    How to build a mobile-centric MarTech stack

    How to Build a Mobile-Centric MarTech Stack [Guide]

    As the digital ecosystem continues to expand and evolve, SaaS technology has become a mission-critical component for effective marketing operations. Marketing and advertising technology falls into numerous complex and overlapping categories, with literally thousands of partners competing for your marketing
    AppsFlyer Performance Index IX

    The AppsFlyer Performance Index [Edition IX, H1 2019]

    how to create relevant multi touch mobile attribution

    Maintaining the Relevance of Your Attribution Framework [MAMA Board]

    getting started subscription apps

    Getting Started with Marketing for Subscription-Based Apps [MAMA Board]

    ASO marketing

    ASO in 2019: Kickstart Your Organic App Downloads

    MMP

    Why Brands Need a Mobile Measurement Partner (MMP) [MAMA Board]

    The State of Mobile Fraud [H1, 2019]

    finance app mobile marketing guide

    Mobile Attribution and Marketing Analytics for Finance Apps [Guide]

    mobile funding

    Funding Strategies for App Growth [MAMA Board]

    Tet Mobile Insights 2019

    Tet Holidays in Vietnam: 2019 App Market Insights