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MAMA Library

Every Resource You Need to Learn About Mobile Attribution & Marketing Analytics

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    • The impact of iOS 14 & ATT on the mobile app economy [data study]

    Consent, budget, and implementation trends in the age of privacy broken down by country and category
    finance app marketing global trends benchmarks 2021

    The State of Finance App Marketing – 2021 Edition 

    AppsFlyer and TikTok For Business VTA report

    Video is on the rise: View-through attribution (VTA) insights for Southeast Asia

    AppsFlyer IPL 2021 Report

    IPL 2021 – A Historic Year For Mobile

    App monetization strategies for iOS 14: The complete guide

    AppsFlyer Performance Index Edition 12

    The AppsFlyer Performance Index – Edition XII

    AppsFlyer App marketing in Ramadan: South east Asia & Pakistan [2021 Report]

    Ramadan in Southeast Asia & Pakistan – 2021 app marketing insights report

    Attribution in the age of privacy

    Getting started with mobile attribution in the age of privacy: The complete guide

    uninstall threat 2020 app uninstall benchmarks report

    The uninstall threat: 2020 app uninstall benchmarks

    Gaming genre category affinity matrix

    The mobile gaming genre affinity matrix