MAMA Cafe

Where App Marketers Go to Learn

Ran Avrahamy Oct 16, 2018

AppsFlyer Continues to Spearhead the Mobile Attribution Economy, Say 4 Independent Sources

Here at AppsFlyer, we value data. It’s our bread and butter, the very core of our existence. As we strive to provide the...
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3 Min. Read 346 Reads
AppsFlyer performance index

Marketers Talk Performance Index [Webinar Recording]

Jillian Gogel | Oct 15, 2018
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1 Min. Read 272 Reads
holiday cpi fluctuations

Winning the CPI Holiday Race: Data Learnings from Q4 2017

Jillian Gogel | Oct 11, 2018
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6 Min. Read 352 Reads

All Your Raw Data at Your Fingertips

Karen Cohen | Oct 08, 2018
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3 Min. Read 203 Reads
mobile holiday season

How to Conquer These 5 Mobile Holiday Season Pitfalls

Matej Lančarič (Guest Author) | Oct 02, 2018
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4 Min. Read 242 Reads
AppOnboard Try Now button

Pre-Install App Demos: An AppChat with AppOnboard

Jillian Gogel | Sep 26, 2018
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11 Min. Read 290 Reads

Facebook App Event Partner Integration Now Live

Elad Mashiach | Sep 24, 2018
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1 Min. Read 415 Reads

How to Set Up Your Mobile App Performance Campaigns

Chris Peters (Guest Author) | Sep 05, 2018
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6 Min. Read 486 Reads

Incrementality & App Retargeting: The Importance of Segmentation [Part I]

Shani Rosenfelder | Aug 30, 2018
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4 Min. Read 872 Reads
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