MAMA Cafe

Where App Marketers Go to Learn

automation for user acquisition
Jillian Gogel
Jillian Gogel Mar 07, 2019

Innovative Automation for User Acquisition: An AppChat with Hopper

There is quite literally a wealth of opportunity in the mobile market, especially for travel apps who gain big-spending users from just a...
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13 Min. Read 360 Reads

Taking Data Analysis to the Next Level

Minnie Katzen Mayer | Feb 27, 2019
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3 Min. Read 339 Reads

AppsFlyer Announces New Status as Apple Search Ads Partner

Larissa Klitzke | Feb 20, 2019
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2 Min. Read 628 Reads

OTT Media Buying & Test Strategies

Larissa Klitzke | Feb 05, 2019
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7 Min. Read 474 Reads
cross-device attribution

Thoughts on the Future of Attribution

Roi Gold | Jan 30, 2019
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3 Min. Read 1417 Reads

Integrating AppsFlyer & Amazon Fire TV for Advanced Attribution

Larissa Klitzke | Jan 31, 2019
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3 Min. Read 327 Reads

What’s the Buzz Around Audience Optimization?

Danielle Nissan | Jan 28, 2019
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4 Min. Read 432 Reads
MWC 2019 Party

Mobile Nights, Mobile Lights – Your MWC 2019 Party Line Up!

Ran Avrahamy | Feb 03, 2019
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5 Min. Read 2805 Reads

CTV & OTT Measurement Deep Dive

Larissa Klitzke | Jan 23, 2019
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5 Min. Read 646 Reads

Announcing the First Cost & ROI Reporting for Pinterest

Karen Cohen | Jan 16, 2019
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2 Min. Read 1079 Reads

Introduction to Advanced TV: Key Trends in the OTT Market

Larissa Klitzke | Jan 17, 2019
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5 Min. Read 1560 Reads
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