MAMA Cafe | AppsFlyer

app install ad spend budget mobile

Shani RosenfelderFeb 13, 2020

Global App Install Ad Spend To Double By 2022 to Hit $118 Billion

AppsFlyer’s annual Global App Install Ad Spend* projection expects continued robust growth in spend from $57.8 billion in 2019 to $118 billion in...

7 Min. Read

AppsFlyer persona graph

On Persona Graphs, Privacy and Responsibility

Guy Flechter| Feb 12, 2020

4 Min. Read

MWC AppsFlyer 2020 Update

What Taking A Step Back Taught Me About Going ‘All In’

Ran Avrahamy| Feb 11, 2020

2 Min. Read

AppsFlyer's Cost Reporting Solution

AppsFlyer’s Cost Reporting Solution: Solving One of the Biggest Digital Marketing Problems

Gal Brill| Feb 10, 2020

4 Min. Read

mwc-2020-feature-image

Navigate your way to the best places to eat, drink, and party in Barcelona

Ran Avrahamy| Feb 05, 2020

4 Min. Read

AppsFlyer announcing new Cohort features

Do more with AppsFlyer’s Cohort Reports: New insights on performance and campaign ROI

Pavel Dimshiz| Jan 30, 2020

2 Min. Read

solving common LTV modeling pitfalls

Pitfalls of Modeling LTV and How to Overcome Them

Dmitry Yudovsky(Guest Author) | Jan 29, 2020

6 Min. Read

app marketing decade review

In Data We Trust: A Look Back at an Explosive Decade in App Marketing

Igal Frid| Dec 23, 2019

4 Min. Read

Not just another yearly summary

2019 Fraud Trends Uncover Fascinating Results

Michel Hayet| Dec 17, 2019

5 Min. Read

Granular Ad Revenue Attribution

Measure Granular App Revenue with AppsFlyer Ad Revenue Attribution

Danielle Nissan| Dec 18, 2019

4 Min. Read

Announcing AppsFlyer’s Solution Partner Program for Agencies

Announcing AppsFlyer’s Solution Partner Program for Agencies

Daniel Kahtan| Dec 12, 2019

2 Min. Read

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