MAMA Cafe - AppsFlyer

MAMA Cafe

Where App Marketers Go to Learn

Cohort analysis back to basics
Minnie Katzen MayerMay 16, 2019

Getting the Right Insights from Your Data with Cohort Analysis

There’s a common misconception that analyzing data at the highest level with the widest scope will provide the most extensive overview. In reality,...
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5 Min. Read145Reads

Leveraging OneLink with ESPs to Improve Email-to-App Experience

Larissa Klitzke| Apr 24, 2019
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3 Min. Read213Reads
advanced bidding

Advanced Mediation: The Road to Adoption in 2019

David Pokress(Guest Author) | Apr 30, 2019
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4 Min. Read429Reads

The Road to Compliance: Why, How, and What’s Ahead

Guy Flechter| Apr 03, 2019
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3 Min. Read515Reads

OTT Media Buying & Test Strategies

Larissa Klitzke| Feb 05, 2019
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7 Min. Read923Reads

AppsFlyer Announces New Status as Apple Search Ads Partner

Larissa Klitzke| Feb 20, 2019
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2 Min. Read1611Reads

Taking Data Analysis to the Next Level

Minnie Katzen Mayer| Mar 05, 2019
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3 Min. Read883Reads
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