MAMA Cafe

Where App Marketers Go to Learn

retargeting
Andrew Hunter Whiteside (Guest Author) Dec 11, 2018

The DCO Differentiator – How to Drive ROI with Retargeting Creatives

Mobile ads are the campaign element that advertisers have the most control over, in the sense that they create or approve the content...
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5 Min. Read 191 Reads
ua budgeting practices

2019 Effective Budgeting Practices For User Acquisition

Janos Perei (Guest Author) | Nov 29, 2018
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4 Min. Read 350 Reads

INCREMENTALITY & APP RETARGETING: DORMANT USER RE-ACTIVATION

Shani Rosenfelder | Nov 20, 2018
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3 Min. Read 319 Reads

Custom Dashboards: Bring Your Data to Life

Karen Cohen | Nov 14, 2018
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4 Min. Read 615 Reads
Singles' Day 2017 learnings

Ready for Singles’ Day? Data Learnings from 2017 [Infographic]

Beverly Chen | Oct 25, 2018
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1 Min. Read 327 Reads

AppsFlyer Forecasts Global App Install Ad Spend to Reach $64B by 2020

Jillian Gogel | Dec 02, 2018
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4 Min. Read 113 Reads
AppsFlyer performance index

Marketers Talk Performance Index [Webinar Recording]

Jillian Gogel | Oct 15, 2018
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1 Min. Read 533 Reads
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