MAMA Cafe

Where App Marketers Go to Learn

influencer marketing
Regina Tsvyrova (Guest Author) Jul 12, 2018

Why Run an Influencer Marketing Campaign for Your App?

Influencers received a lot of hype in 2017, which doubled the market of influencer advertising. According to Mediakix forecasts, this market will grow...
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4 Min. Read 278 Reads

Google Names AppsFlyer as an Official Google Measurement Partner

Lior Goldin | Jul 11, 2018
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1 Min. Read 415 Reads

OneLink API: Driving Seamless User Experiences at Scale

Karen Cohen | Jun 27, 2018
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3 Min. Read 576 Reads

All You Need to Know about Content Marketing for Apps

Laura Kloot (Guest Author) | Jun 21, 2018
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5 Min. Read 311 Reads
ltv benchmarks report

Joint AppsFlyer-Facebook Report Reveals New LTV Data Benchmarks

Shani Rosenfelder | Jun 18, 2018
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3 Min. Read 187 Reads

Market Deep-Dive: Spain as an Emerging Hub of App Marketing

Guy Uziely | Jun 14, 2018
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5 Min. Read 139 Reads

Mobile Matters: MAMA is Coming to London

Ari Rosenstein | Jun 07, 2018
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3 Min. Read 390 Reads

GDPR: From Ambiguity to Innovation

Karen Cohen | Jun 05, 2018
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2 Min. Read 112 Reads

How to Attract Higher Value MCommerce Consumers Using Deep Linking

Jacob Nehman | May 23, 2018
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2 Min. Read 440 Reads
app uninstall benchmarks

New Data Shows Uninstalls Remain A Significant Pain for Apps

Shani Rosenfelder | May 16, 2018
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4 Min. Read 797 Reads
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