Customer stories
Read how MWM used AppsFlyer and TikTok's advanced SRN integration to drive iOS app installs and hit 140 million app downloads since its launch.
Blog
Learn why AppsFlyer and Meta have partnered to deliver a complete, unified, and privacy-first measurement solution for Meta app campaigns on iOS.
Blog
Learn about AppsFlyer and TikTok's advanced SRN integration enabling complete measurement on iOS while preserving user privacy.
Blog
Unlock the full potential of your data with SSOT. Say goodbye to information silos and hello to a one-stop shop for comprehensive data management on iOS.
Blog
Analyzing nearly 1 billion iOS installs in Q1 of 2023 shows that 27% of users consent to share their identifier on both publisher & advertisers sides.
Blog
Want to improve your app store optimization & search ranking? Read our iOS 15 ASO tips that will help customers find your app & drive downloads.
Reports & guides
The first complete index of the post-ATT era shows just how disruptive Apple’s privacy changes have been on the mobile media business
Blog
Find out how COVID-19 and Apple's iOS 14 announcement have led to renewed interest in mobile web as an app growth channel.
Reports & guides
Explore how India’s festive season became a multi-phase growth engine. Uncover key trends in installs, monetisation, retention, and platform strategies.
Glossary
What is mobile attribution, and why is it so important to your marketing efforts? Learn all you need to know in our mobile marketing glossary.