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How to get more for less: Nailing app remarketing during times of a recession

Focusing on app remarketing during times of recession is very important. Check our five best practices to ace your app remarketing strategy.

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A well-planned app marketing strategy is super important, but do others think the same? Read how to sway your CMO to go all in on app marketing.

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Does SKAdNetwork even work? We tested SKAN main use case, direct click-to-install flows. It wasn’t simple, but the results were 100% accurate.

Blog

Distribution measurement is not a single perspective anymore. With a single source of truth, you can now bid higher, spend more, and justify it.

Customer stories

Find out how Step, a banking app, achieved 50% more attributed SKAN conversions & saved time for their marketing team on campaign optimization.

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Choosing the right mobile measurement partner is very important. Read about the factors you must consider before choosing the best MMP for you.

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Not getting enough value from your current MMP, or need a better platform to support your growing needs? Brace yourself before reading this blog.

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Read and understand how a new null CV modeling solution helps advertisers deal with Apple’s elusive privacy threshold.

Blog

Single source of truth dive: Average app has a 29% non-organic install attribution uplift, a 40% drop in eCPI & a 62% increase in marketing revenue.

Blog

The impact of Apple’s SKAN cannot be overstated. Read and learn how to optimize SKAdNetwork campaigns on Meta, Google, TikTok & Snap.