Complete iOS measurement now available for Meta

By Vera Kopylova

Enhance Meta measurement solution, providing a complete and accurate view of iOS campaigns by combining Meta’s Advanced Aggregated Event Measurement (AEM) signals with our modeling, offering full coverage for both ATT opt-ins and opt-outs. Customers benefit from complete iOS attribution and LTV for Meta campaigns with unified insights under one Single Source of Truth, while maintaining the highest privacy standards.

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