Turn retail data into revenue-driving audiences
Build high-performing segments in minutes and activate them everywhere. Empower brands with self-service tools while you scale your retail media network across onsite and offsite channels.
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Built for marketers who need precision and scale
Build audiences in minutes
Create high-performing segments without technical expertise. Our visual audience builder lets you quickly define and deploy high-impact segments that accelerate campaign performance.
Empower brands to drive results
Let marketers apply their audience expertise directly. Give brands the tools to craft compelling segments independently, driving campaign success and deeper partnerships with your retail media network.
Activate everywhere that matters
Reach potential customers across every channel. Whether through integrated partners or custom exports for onsite campaigns, deliver maximum impact that meets diverse brand needs.
Everything you need for powerful audience activation
Drag-and-drop interface makes complex segmentation simple. Combine behavioral, demographic, and transactional data without code, creating sophisticated audiences that any marketer can build and understand.
Keep audiences fresh with real-time updates. Segments automatically adapt to new data inputs, ensuring campaigns target the right customers as behaviors and conditions change throughout the campaign lifecycle.
Push audiences to 100+ integrated partners instantly. From social platforms to DSPs to onsite personalization, activate segments wherever your brands need to reach customers.
Define audiences with unlimited precision. Layer multiple attributes, filters, and behavioral signals to create hyper-targeted segments that deliver exceptional campaign performance and ROAS.
“AppsFlyer transforms retail media at Wolt, enabling brands to easily connect with their most valuable customers. The results of our integration with AppsFlyer have been fantastic!“
Frequently asked questions about audience activation
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