Connect every ad to actual game revenue
Know which campaigns drive your most valuable players. Tie marketing dollars to installs, purchases, conversions, and IAP revenue across PC, console, web, CTV, and mobile – delivered through the attribution platform trusted by gaming’s biggest studios.
Request a demoBuilt for gaming studios ready to prove performance
Prove ROI across high-value platforms
Measure gaming performance on PC and console, where players spend 3x more than mobile. Connect every Steam, Epic, PlayStation, Xbox, and Nintendo conversion to its source campaign, with IAP revenue and LTV metrics that prove these premium platforms deliver real returns.
Unlock cross-platform player insights
Discover which mobile ads lead to console purchases, how CTV drives PC downloads, and where players convert best – turning cross-platform complexity into a competitive advantage.
Scale with confidence using proven data
Start small, measure everything, then confidently increase spend where it works. Get the same transparent, privacy-compliant attribution you trust on mobile for PC and console – so you can scale beyond test budgets when the data proves it’s profitable.
Everything you need to measure gaming performance
Measure installs, conversions, and revenue across PC, console, mobile, web, and CTV. Our attribution technology connects any marketing touchpoint to game purchases on Steam, Epic, PlayStation, Xbox, and Nintendo – capturing the full player journey.
See how players move between devices throughout their lifetime. Connect the dots from mobile ad to PC and console purchase, creating a single source of truth for every player’s cross-platform journey.
Go beyond installs to measure what matters. Attribute tutorial completions, first purchases, activations, and custom events across all gaming platforms with the same precision you expect from mobile.
Link every marketing dollar to long-term player value. Compare CAC, ROAS, and LTV across platforms to identify which channels deliver your most profitable players and optimize budgets accordingly.
Access granular attribution data for custom analysis. Export to your data warehouse, build custom dashboards, and combine with first-party data to unlock insights unique to your gaming business.
Connect instantly with Steam, Epic, PlayStation, Xbox, and Nintendo, plus thousands of ad networks and media sources. No complex implementations – just out-of-the-box measurement that scales with your gaming portfolio.
Frequently asked questions about PC & console attribution
Complete your measurement kit
Discover how other products in AppsFlyer’s Measurement Suite can enhance your marketing performance and ROAS.
