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553 results for "Attribution"
Blog
Cut through the noise: Learn about Sandbox noise and simulate its impact on your reports
Dive into what Privacy Sandbox means for attribution APIs and explore what advertisers can expect from the reports it generates.
Blog
Mobile game marketing: Essential strategies made simple
Dive into the world of mobile game marketing. Learn about the different types of game marketing, best practices and KPIs to measure.
Product news
Sandbox beta release
Product news
Protect360 AI layer protection
Reports & guides
The State of App Marketing in India 2024
Blog
SKAN vs. Sandbox: what advertisers need to know
Examine the similarities and differences between SKAN and Privacy Sandbox including reporting, data granularity, bit-based attribution, and more.
Blog
How to overcome signal loss by building a new data reality
Understand what events led to changes in the data reality, the impact of signal loss on marketing and best practices for overcoming these challenges.
Blog
Cross-channel marketing in 2024: Perfecting the channel mix formula
Dive into the strategy of cross-channel marketing and how to figure out the right mix for your business, including how to garner organizational buy-in.
Product news
Web campaigns to app measurement support using Google OCI + Meta CAPI
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