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Discipline before cuts: how to approach rough times methodically
In this blog, we delve into a critical mantra that's often overlooked when the going gets tough: Discipline before cut
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255 results for "LTV"
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Bring joy to your CFO: practical ways to shorten campaign payback periods
Discover effective strategies to delight your CFO by shortening campaign payback periods. Maximize campaign efficiency and boost ROAS.
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Subscription-based apps: How to set yourself for success
Explore subscription monetization strategies with this guide, covering pricing models, their pros and cons, and best practices for user engagement.
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The roadmap to success on Android
To help you plan for success on Android and beyond, here are some insights from the product lead for AppsFlyer’s Privacy Sandbox solution.
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Show me the money! Why marketers should focus on payback periods and cash flow in 2023
In this blog, we’ll explore how the economic climate has created a new stage in the evolutionary process, and what you can do to come out on top.
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Putting SKAN 4.0 to the test: Here’s what we found out
In this blog post, we'll delve into the impact that SKAN 4.0 has had so far and share some interesting insights.
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Google is shutting down Firebase Dynamic Links: Here’s what to do
The depreciation of Firebase Dynamic Links leaves a gap in the user flow. How can deep linking bridge the gap and provide seamless user journeys.
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Inside WWDC 2023: All the must-know details
From the VisionPro headset to SKAN 5.0 & the feature known as “Privacy Manifests”, we got you covered with all the news from WWDC 2023.
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Remarketing in the privacy era: How to win with rich user segmentation, 1st party data, and AI
Is audience segmentation for remarketing still relevant with fewer identifiers available? How to win with rich user segmentation, 1st party data & AI.
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What is the Protected Audience API and does it change remarketing?
With the deprecation of GAID, Protected Audience API is Google’s new framework for a privacy-centric, on-device, ID-less remarketing on Android.
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