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5 ways to increase ATT opt-in rates
Discover new ways to increase your ATT opt-in rates, and reap the rewards of greater quantities of user-level data and attribution.
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146 results for "SKAdNetwork"
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Predictive marketing in the age of user privacy
What if you could expose campaigns to a larger sample group and gain instant insight into their potential value? Predictive analytics lets you do that.
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If and when to show the ATT prompt: What you need to consider
Much has been said about the how of showing Apple's ATT prompt. Today we’re going to look at equally important questions: Why and when to show it.
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Smart Banners: What your web-to-app customer journey is missing
What are Smart Banners, and what benefits do they offer for marketers and consumers? Here's everything you need to know.
Reports & guides
App monetization strategies for iOS 14: The complete guide
Gain a competitive advantage for your business with this complete app monetization guide that will help you navigate through the iOS 14 terrain.
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Aggregated Advanced Privacy, and the future of privacy-centric measurement
Since the very beginning, privacy and security have been one of AppsFlyer’s core pillars. Aggregated Advanced Privacy framework will add to this.
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Mobile attribution in the age of privacy: Challenges and opportunities
Find out how mobile measurement and attribution is changing post iOS 14 with a shift towards a more privacy-centric relationship with consumers.
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Unbiased, independent, and the future of the ecosystem & web
Following a very intense year, our CEO, Oren Kaniel, reshares our missions and reemphasizes our commitment.
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5 reasons web-to-app should be on your radar
In this blog post, you will learn more about why advertisers are becoming increasingly interested in web-to-app journeys.
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Machine learning in a digital age: The future is now
Machine learning is a commonly used buzzword, but what does it really mean with regard to digital marketing? We got the answers.
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