Your customers’ journeys aren’t linear. They discover you on social media, price check on mobile web, scan a QR code in-store, and buy inside your app. AppsFlyer’s cross-platform attribution provides insights into how shoppers move across channels and devices, enabling you to create high-converting experiences at every touchpoint that guide browsers to buy.
First purchases are easy. Repeat purchases require actionable insights. AppsFlyer identifies your highest-value customers and their behaviors, enabling precise campaigns that transform one-time buyers into loyal shoppers who return monthly, increasing customer lifetime value.
Frictionless journeys drive revenue. AppsFlyer’s deep linking delivers shoppers directly to the exact products they want – whether from email, social, or ads – eliminating browsing friction and abandoned carts while increasing conversion rates, average order values, and cart completions across every campaign to maximize sales.
Measure installs, re-engagements, purchases, and LTV, across all channels, devices, and platforms.
From fast-growing DTC brands to global marketplaces, top shopping apps use AppsFlyer to measure what matters, personalize at scale, and stay ahead of fraud.
Built for the privacy-first era. Powered by AI. Tuned for performance.
Skip the dev queue. AppsFlyer integrates with every ad network, analytics tool, CDP, and marketing platform you use, so you can move fast without compromising data quality.
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AppsFlyer provides comprehensive attribution and analytics that enable retail companies to measure performance across mobile, web, and in-store environments simultaneously. Our unified measurement approach delivers granular insights across all major media sources, identifying which channels and campaigns drive high-value customers while maintaining privacy compliance in today’s evolving regulatory landscape.
AppsFlyer delivers specialized analytics for retail conversion that measure critical metrics including product views, cart additions, checkout initiation, and purchase completion. These insights enable retail companies to optimize their conversion funnel, improve checkout experiences, and maximize transaction values across different customer segments.
AppsFlyer provides innovative measurement solutions including SKAdNetwork optimization, conversion modeling, incrementality testing, and privacy-compliant data clean rooms. These technologies enable retail companies to maintain measurement excellence while respecting user privacy preferences and adhering to regulatory requirements.
AppsFlyer enables retail brands to monitor key engagement metrics including browsing behavior, product interaction, purchase frequency, average order value across different customer segments, and the impact of engagement campaigns on revenue outcomes.
AppsFlyer provides comprehensive acquisition analytics that help retail companies identify high-value customer sources, optimize campaign targeting, and enhance cross-platform customer acquisition. Our platform enables data-driven acquisition strategies that balance customer acquisition costs with long-term lifetime value to maximize marketing ROI.
