Convert email clicks
into app revenue
Bridge the gap between inbox and app with personalized deep linking.
Boost conversions by 4X, reduce acquisition costs, and create seamless journeys that work with your ESP – no disruption required.
Built for marketers
maximizing email performance
Boost conversions with optimized journeys
Increase email click-to-install conversions by 4X with personalized, contextually relevant journeys from email to app that eliminate friction and drive immediate engagement, all powered by AppsFlyer’s OneLink technology.
Maximize retention with personalization
Leverage user data to create tailored journeys that guide recipients directly to relevant in-app content. Build stronger relationships and drive long-term engagement with every interaction.
Eliminate friction with ESP integration
Enable deep linking in email campaigns without disrupting ESP workflows, ensuring a seamless user experience and reliable attribution insights across all your email tools.
Everything you need
for powerful email-to-app campaigns
Connect seamlessly with Braze, Clevertap, SalesForce, Emarsys and more. Deep links remain functional even when wrapped by ESPs, ensuring smooth journeys and accurate attribution every time.
Guide users perfectly whether they have your app or not. New users go through app store installation then land directly on intended content, while existing users skip straight to relevant pages.
Deliver unique experiences based on user segments. Route different audiences to tailored in-app content, promotions, or features based on their preferences and behavior history.
Maintain link integrity through ESP wrapping and redirects. Our technology ensures deep links work reliably even when ESPs modify them for measurement, preventing broken experiences.
Reach users wherever they check email. Automatically detect and route iOS, Android, and desktop users appropriately, ensuring optimal experiences regardless of device.
See email-to-app performance instantly. Monitor click-through rates, app opens, conversions, and revenue attribution in dashboards that help optimize campaigns while they’re running.
“We put an AppsFlyer QR code on every receipt, and it became our most successful QR code campaign ever.”
“OneLink was simple, powerful, and ready to go – everything we needed to run a bold offline campaign with full confidence.”
“Detailed attribution data gave us confidence to scale our offline UA campaign across hundreds of US locations.”
Frequently asked questions about email-to-app
Complete your deep linking kit
Discover how other products in AppsFlyer’s Deep Linking Suite can enhance your marketing performance and LTV.