Reports & guides
[Report] The State of App Finance in SP Latam – Edition 2025
Discover 2025's top finance app trends in LATAM. Get insights on growth, fraud, and user retention.
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753 results for "App marketing"
Blog
Zalando’s AI-powered app: Fashion meets personalization
Zalando's app blends AI, social commerce, and retention into a powerful shopping experience. Here's what works, and what could make it even stronger.
Blog
How IKEA’s app nails omnichannel UX (and what brands can learn)
IKEA's app masters omnichannel retail with AR and loyalty, but one UX mistake costs ATT opt-ins.
Blog
The Travel App Playbook is Changing. Here’s What the Data Shows
Travel app marketers in 2025 are shifting to retargeting and AI-driven engagement. Here’s what the data reveals.
Customer stories
Supersonic boosts ROAS and expands market reach with AppsFlyer and Meta
Supersonic boosted ROAS and global reach by optimizing hybrid monetization with Meta VO IAA and ROI360.
Product news
AppsFlyer MCP (Model Context Protocol) Beta Server is launched
Customer stories
Quenching thirst for success: Leading beverage brand boosts revenue by 54% with Wolt and AppsFlyer DCP
Discover how a top beverage brand achieved a 54% revenue uplift using AppsFlyer's DCP and Wolt Ads.
Blog
Closing the Loop: A Single Source of Truth for All Your Marketing Efforts
Unify performance data with AppsFlyer’s privacy‑first SSOT to boost revenue by 62% and cut eCPI by 40%.
Blog
Unveiling the future: Inside AppsFlyer’s AI strategy
Master AI marketing with AppsFlyer’s strategy - with high-quality insights, smart tools, and autonomous agents - Unlock your edge today.
Reports & guides
Unlock the value of web-to-app
Boost app growth by connecting web and app experiences. The Web-to-App Playbook offers expert strategies and real-world insights.
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