Use cases
The web campaign-to-app opportunity
Leveraging the web is crucial to driving app growth especially with more savvy users seeking information on an advertised item, product, or service.
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745 results for "App marketing"
Customer stories
Finding the mobile attribution north star with AppsFlyer
Find out how AppsFlyer scale allowed Big Fish Games to streamline attribution data to make more informed and effective marketing decisions.
Blog
How hyper-casual apps are changing the way games monetize
In-app ad monetization is one of the most important Gaming revenues today, but where did it start? Learn more about its evolution.
Blog
How many in-app events generate the best performance?
our industry-first report explores 320B+ in-app events from over 12K apps, offering app marketers vertical-specific benchmarks of various KPIs.
Blog
App promotion in APAC – everything you need to know
The APAC is a massive opportunity for app marketers, but many don't know how best to operate in it. Here are the insider tips you need to get it right.
Customer stories
Dramatically scaling mobile marketing with better speed and stability
Find out how AppsFlyer global scale and reach enabled eBay to grow, measure, and optimize its mobile marketing activity.
Use cases
Unlocking mobile marketing KPIs with Cohort Reports: 3 use cases
Learn how you can measure mobile marketing KPIs with AppsFlyer's Cohort Report. We'll cover 3 use cases: shopping, gaming, and taxi apps.
Customer stories
Reducing costs and optimizing campaigns with AppsFlyer
Find out how LEO Innovation Lab leveraged AppsFlyer to reduce costs by measuring, attributing, and optimizing universal app campaigns.
Blog
How AppsFlyer is building a future that’s private by design
When it comes to AdTech, balance is key. We pride ourselves on an approach that is personal, without compromising security and privacy.
Use cases
Leveraging OneLink with ESPs to improve Email-to-app experience
OneLink streamlines the email-to-app experience by “unwrapping” iOS links wrapped by ESPs to maximize user experience.
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