Use cases
How to drive mobile app discovery and engagement with user invites
Before you dump more marketing budget on paid campaigns, make sure you don’t neglect the obvious - word-of-mouth marketing.
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743 results for "App marketing"
Blog
How Universal Links, URI schemes and tech stacks apply to deep linking
Deep linking is essential for connecting a fragmented mobile ecosystem, but few marketers know how it's really done. Our new guide reveals it all.
Customer stories
How smarter marketing and remarketing lead to 1M+ installs in a year
Learn how AppsFlyer measurement capabilities enabled Voot to better measure sources as well as quickly add, test, and enable dozens of partners.
Blog
Numbers DO lie! Don’t trust your marketing data and ROI
Accurate measurement is hard, but many marketers don't know they don't know their true ROI of their marketing efforts. See our CEO's full lecture.
Blog
7 tips to improve your app uninstall rate
A high uninstall rate shows strong discontent, so it's important to know when & why users uninstalled your app. Use these 7 tips to confront this challenge.
Blog
How many media partners do app marketers actually use?
App marketers have 1000's of partners to choose from. How many do they actually use? Is there a right number? Learn more inside.
Customer stories
Scaling a casual gaming app with smarter, faster, more informed decisions
Find out how AppsFlyer reporting provided MagicAnt with a real-time window into the ROI each of install and campaign.
Blog
Measuring app campaigns on Facebook: Everything you need to know
With 87% of the social giant's advertising revenue driven by mobile, it's time to learn everything you need to know about Facebook app campaigns.
Customer stories
Scaling across the globe with better marketing insights
Learn how Etermax scaled its data-driven global growth and retention with AppsFlyer and how they are leveraging Raw Data Reports.
Customer stories
Rising to the top with performance marketing and advanced fraud protection
Discover how Goodgame Studios tackled over 100 sources of mobile fraud while improving its mobile attribution and marketing performance.
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