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Customer stories

Acing fraud prevention and reducing CPIs by 15% thanks to AppsFlyer products

Find out how Starzplay tackled fraud by using AppsFlyer’s Protect360 and reduced CPIs by 15%.

Reports & guides

What is Cohort analysis? Learn all you must know about its use cases, main models, and understand how it can help you up your marketing game.

Reports & guides

Read AppsFlyer's complete guide on CTV. Learn about the benefits of connected TV for advertisers, different monetization models & best practices.

Reports & guides

Read AppsFlyer's complete guide on mobile measurement and marketing analytics for subscription apps. Learn about challenges and best practices.

Customer stories

Find out how Papaya Gaming was able to increase its ROI by 114% and decrease CPI by 83% with AppsFlyer Revenue Recommendations feature.

Blog

This blog post will clarify everything you need to know about MROI - from its importance to the various ways of measuring it.

Customer stories

Find out how AppsFlyer’s holistic web and app attribution eliminated data silos and enabled Sweetgreen to measure their full customer journey.

Reports & guides

To help you unleash the monetization power of your app, we created this guide which will offer you the basics you need to get started.

Reports & guides

Read AppsFlyer’s complete guide for mobile measurement and marketing analytics for gaming apps. Learn about the challenges, KPI's and more.

Blog

Read AppsFlyer’s iOS expert analyzing the expected impact of the deprecation of GAID on Google’s privacy Sandbox.

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