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Closing the Loop: A Single Source of Truth for All Your Marketing Efforts
Unify performance data with AppsFlyer’s privacy‑first SSOT to boost revenue by 62% and cut eCPI by 40%.
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Unlock the value of web-to-app
Boost app growth by connecting web and app experiences. The Web-to-App Playbook offers expert strategies and real-world insights.
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[Report] State of app marketing in the Philippines – 2025 Edition
Explore top app marketing trends, fraud insights, and growth benchmarks in the Philippines’ fast-growing mobile market-2025 report.
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Firebase Dynamic Links: What You need to know
The depreciation of Firebase Dynamic Links leaves a gap in the user flow. How can deep linking bridge the gap and provide seamless user journeys.
Reports & guides
[Report] The State of App Marketing in Brazil – Edition 2025
The State of App Marketing in Brazil 2025
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The State of Creative Optimization – 2025 Edition
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[Report] The State of App Marketing in Spanish LATAM – Edition 2025
Discover the latest trends in app marketing across Spanish LATAM. Learn about user growth, ad spend, and opportunities for growth.
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Understanding ad metrics: A guide for digital marketers
Dive into everything ad metrics. Which ad metrics to measure, with specific metrics for mobile ads alongside best practices and future trends.
Reports & guides
2025 App Marketer Survey
Discover how app marketers handle budgets, challenges, & user growth. Align your 2025 strategy with data-driven insights to stay ahead.
Reports & guides
The State of App Marketing in Germany – 2024 Edition
Discover key insights into the German app marketing landscape. Uncover trends and strategies shaping the market, backed by data and expert analysis.
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