Reports & guides
How PC and console platforms open up new revenue streams for game developers
Learn how PC and console platforms open up new revenue streams for game developers, the reasons for this growth & how it works in practice.
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220 results for "iOS 14"
Product news
Uncover new game revenue streams with AppsFlyer’s PC & console measurement solution
Explore the massive potential of PC & console gaming with AppsFlyer's new measurement solution; find out more inside.
Use cases
Enhancing dynamic product ads performance with OneLink
Find out how AppsFlyer’s OneLink helped improved performance results when using it with universal/app links in Meta catalogs for DPA.
Blog
How predictive decision-making could save you up to $280k a month – data study
We've conducted a data study to identify the value advertisers can drive from making decisions based on predictive insights.
Reports & guides
Deep linking 101: The why, what, and how
Deep linking doesn't have to be confusing! Find out all you need to know with this new, comprehensive deep linking guide.
Customer stories
Boosting SKAN campaign ROAS by 30% with predictive analytics
App studio, Holy Water, overcame measurement issues by using AppsFlyer predictive analytics solution & improved SKAN campaign ROAS by 30%.
Blog
App promotion 101: Proven ways to promote your mobile app
Looking for the most effective ways to promote your app? Read some of the best marketing tactics you should try that will take you to the next level.
Reports & guides
Driving ROI through a storm: 2023 app trends & C-level predictions
This report offers powerful insights from some of the top leaders in mobile marketing, as well as data about the most sweeping trends.
Glossary
Retention rate
Learn everything you need to know about retention rate including why it is so important, how to calculate it, and how to improve this important metric.
Blog
How to improve your app ratings and reviews to 89% conversions organically
App ratings and reviews are a critical part of an effective ASO strategy. Read our tips for improving them, and understand their importance.
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