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Smart Banner auto forwarding click IDs

By Vera Kopylova

Smart Banners now automatically forward Meta and Google click IDs (gclid, gbraid, wbraid, fbclid) from incoming URLs to outgoing URLs, simplifying the process of sending postbacks for conversions that start in Meta or Google web campaigns and continue into web-to-app flows. This eliminates the need for manual configuration, making it easier to optimize campaigns and streamline data flow between platforms.

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