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Break up with Firebase before it breaks you: Practical migration guide
Firebase Dynamic Links is shutting down. Learn how to migrate fast and avoid disruptions with this step-by-step guide.
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730 results for "App marketing"
Customer stories
How A23 Rummy scaled growth by unlocking cross-channel attribution accuracy
A23 Rummy boosted attribution accuracy by 40% with AppsFlyer, improving web-to-app conversions and campaign performance.
Customer stories
How Moneyview improved retention with personalization and seamless CX
Moneyview cut CAC by 15% and grew retention using smarter targeting, deep linking, and fraud protection with AppsFlyer. See how they did it.
Customer stories
Inside Space307 anti-fraud playbook: 66% drop in fraud rate, 14x more conversions
Discover how Space307 reduced fraud rate by 66% & increased conversions by 14x using AppsFlyer’s fraud protection and a smarter approach to ad partner management.
Customer stories
Scaling with confidence: how MONIX reduced fraud by 57% and cut CAC by 13.4%
Discover how MONIX reduced fraudulent installs by 57% and cut CAC by 13.4% with AppsFlyer’s fraud protection, optimizing ad spend and scaling UA with confidence.
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Gross vs. net Revenue: the make-or-break factor in hybrid monetization
Learn why net revenue measurement is essential for hybrid monetization. Avoid misleading financial insights and optimize profitability.
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MAMA San Francisco: A bold start to 2025 for mobile marketers
MAMA SF 2025 launched the year with top insights on AI, privacy, and growth. Get key takeaways & watch on-demand sessions now!
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New performance data reveals owned media + deep linking reigns supreme
New data reveals owned media and deep linking drive record growth. Discover how they boost engagement, retention, and revenue.
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DCR out, DCP in: Why retail media can’t deliver on its promise with data clean rooms alone
In this blog we review key differences between data collaboration platforms from data clean rooms, and why a DCR alone is not a sufficient solution.
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6 reasons why it’s time to upgrade your MMP
Uncover the top 6 reasons why marketers decide to switch their MMP, analyzed from thousands of customer reviews across multiple platforms.
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