Customer stories
Making the most of granular data and powerful insights
Badoo's data and growth teams needed the right level of data to make smarter campaign decisions; See how AppsFlyer helped them achieve it.
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760 results for "App marketing"
Customer stories
Scaling up by leveraging campaign automation
The desire to retain control over their UA operation led Luni to partner with AppsFlyer and BidShake, resulting in a successful automation strategy.
Customer stories
Harnessing the power of machine learning to drive smarter decisions
See how ChimpWorks is harnessing AppsFlyers native capabilities to provide the trusted data for their machine learning projects.
Blog
Multi-touch attribution: Success is a journey
Discover how multi-touch attribution can deliver insights to help shape your marketing strategy, and make informed budget allocation decisions.
Blog
Initial data indicates ATT opt-in rates are much higher than anticipated — at least 41%
Initial data from 300 apps shows apps can increase the share of consented users; explore key iOS 14 benchmarks based on millions of interactions.
Reports & guides
IPL 2021 – A historic year for mobile
Prepare for the upcoming IPL season: AppsFlyer is proud to release its 2021 edition of India’s IPL report, this year in collaboration with Hotstar!
Blog
Unbiased, independent, and the future of the ecosystem & web
Following a very intense year, our CEO, Oren Kaniel, reshares our missions and reemphasizes our commitment.
Reports & guides
The marketer’s field guide to mobile ad fraud
This detailed guide will cover the evolving nature of online advertising fraud - specifically in mobile channels - along with the industry's evolution.
Reports & guides
Deep linking for mobile marketers, a guide
Deep linking doesn't have to be confusing! Find out all you need to know for your marketing efforts with this comprehensive deep linking guide.
Reports & guides
Everything a developer needs to know about deep linking
This guide will help a technically savvy audience to get attribution and deep linking right and help to leverage some of the more advanced topics.
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