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502 results for "Attribution"
Blog
What does it really mean to be an attribution authority?
Oren Kaniel breaks down the important standard of "Attribution Authority" and shows why not every provider can live up to it.
Reports & guides
[Report] State of app marketing in Asia – 2025 Edition
Explore Asia's 2025 app marketing landscape: UA spend, monetization trends, and regional groth insights.
Blog
Stepping into clarity: introducing complete iOS measurement on X Ads
Measure all iOS conversions with X Ads’ Advanced SRN. Get privacy-safe insights and drive campaign results.
Blog
Closing the Loop: A Single Source of Truth for All Your Marketing Efforts
Unify performance data with AppsFlyer’s privacy‑first SSOT to boost revenue by 62% and cut eCPI by 40%.
Product news
Apple Ads SKAN data now available across all reports
Reports & guides
Unlock the value of web-to-app
Turn your website into a user acquisition engine. Get the Web-to-App Playbook from AppsFlyer and Google for strategies to unify web and app experiences.
Reports & guides
Unlock the value of web-to-app
Boost app growth by connecting web and app experiences. The Web-to-App Playbook offers expert strategies and real-world insights.
Blog
Break up with Firebase before it breaks you: Practical migration guide
Firebase Dynamic Links is shutting down. Learn how to migrate fast and avoid disruptions with this step-by-step guide.
Blog
Firebase Dynamic Links: What You need to know
The depreciation of Firebase Dynamic Links leaves a gap in the user flow. How can deep linking bridge the gap and provide seamless user journeys.
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