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538 results for "Attribution"

Customer stories

How Futureplay exceeded global ROAS targets by scaling rewarded UA with Mistplay and AppsFlyer

Futureplay hit 142% above D7 ROAS targets in Tier 1 markets by scaling rewarded UA with Mistplay and AppsFlyer's fraud protection and ROI measurement solutions.

Product news

DV360 SRN Cost Integration

Product news

ROI360: TikTok Web Cost Solution

Product news

ChatGPT Ads (OpenAI) Integration

Blog

The Optimal Tech Stack for the AI Era

Most marketing stacks have the tools but lack coherent infrastructure. See the four structural fault lines undermining AI-era performance — and how to build a measurement-led stack.

Product news

Fraud Protection: Series of Events

Customer stories

How Flip built an AI-powered Insights Engine with AppsFlyer MCP

Flip's 3-person team reclaimed 16 hours a month by connecting AppsFlyer MCP to Claude. See how they built a self-serve insights engine across 10+ financial products.

Blog

6 reasons why mobile apps set the gold standard for omni-channel measurement

Mobile apps solved attribution, fraud, and privacy before any other channel. Here's why mobile-grade measurement is the foundation every omnichannel strategy now needs.

Blog

80% of Fintechs have adopted AI in marketing, but only 29% got results. Here’s the kit that closes the gap.

See how GCash and Flip use AI on real attribution data — and get the Finance AI Starter Kit to do the same.

Blog

I Built, Shipped, and Marketed a Mobile Game in 14 Days Using Only AI. Here’s What Actually Happened.

One person, AI agents, and 14 days: 5,563 installs at $0.39 eCPI. A first-hand account of building, shipping, and marketing a mobile game using MCP, AppsFlyer, and CLAW.