Customer stories
Embracing SKAdNetwork to adapt to the privacy-centric future
Find out how implementing SKAdNetwork through AppsFlyer gave Clover valuable insights, getting it ahead of the competition.
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207 results for "iOS 14"
Blog
Mobile measurement & marketing analytics for Shopping apps – The complete guide
Blog
5 ways to increase ATT opt-in rates
Discover new ways to increase your ATT opt-in rates, and reap the rewards of greater quantities of user-level data and attribution.
Blog
If and when to show the ATT prompt: What you need to consider
Much has been said about the how of showing Apple's ATT prompt. Today we’re going to look at equally important questions: Why and when to show it.
Blog
Unlocking the power of SKAdNetwork’s conversion values to measure and predict campaign value
Deep dive into SKAdNetwork conversion values and learn how to maximize their potential to measure and predict the value of your campaign.
Customer stories
Combining solutions, talent, and speed to rapidly grow installs
Find out how AppsFlyer helped The Very Group grow their paid installs by 42% year-on-year using a combination of solutions and talent.
Blog
Multi-touch attribution: Success is a journey
Discover how multi-touch attribution can deliver insights to help shape your marketing strategy, and make informed budget allocation decisions.
Blog
Initial data indicates ATT opt-in rates are much higher than anticipated — at least 41%
Initial data from 300 apps shows apps can increase the share of consented users; explore key iOS 14 benchmarks based on millions of interactions.
Blog
Smart Banners: What your web-to-app customer journey is missing
What are Smart Banners, and what benefits do they offer for marketers and consumers? Here's everything you need to know.
Blog
Aggregated Advanced Privacy, and the future of privacy-centric measurement
Since the very beginning, privacy and security have been one of AppsFlyer’s core pillars. Aggregated Advanced Privacy framework will add to this.
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