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502 results for "Attribution"

Glossary

Assisted installs

What are assisted app installs and why are they so important to optimize ad spend and prevent fraud? Find out in our glossary on mobile marketing.

Blog

We compared our own attribution data before and after it runs through the SKAdNetwork "filter" to find out how much attribution data is lost.

Use cases

During times of uncertainty, the constant of raw data in marketing helps app marketers optimize campaigns, save budget, and build future resilience.

Blog

In this article, we share our top tips for measuring your own mobile marketing ROI, and show how important accuracy is to achieve profitable returns.

Blog

Here's a list of the most common misconceptions existing in the industry about SKAdNetwork, based on broad discussions we've conducted recently.

Reports & guides

AppsFlyer partnered with the Mobile Marketing Association to survey marketers about the business implication of these privacy related updates.

Blog

See what we uncovered after identifying a surge in zeroed-IDFA devices, post-iOS 14 release, after some serious research and investigation.

Customer stories

Find out how Rappi delivered mobile app growth success in a service economy through AppsFlyer attribution and mobile measurement.

Customer stories

Find out how Huuuge Games used AppsFlyer Master API to aggregate massive amounts of raw data to save time and make impactful decisions.

Use cases

Now, there is a way to create seamless email-to-app experiences with AppsFlyer's dedicated deep linking solution for Salesforce Marketing Cloud.

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