AppsFlyer’s ESP Integration ensures your links work, even when ESPs wrap them, so users land exactly where you want, and your email campaigns deliver real results.
Fix broken deep links in email campaigns caused by ESP link wrapping. Many ESPs wrap URLs for click tracking, which disrupts Universal and App Links, leading to failed journeys, missed installs, and inaccurate performance data. Use AppsFlyer’s ESP Integration to keep deep links intact while maintaining click measurement, so users land where they should and you get the data you need.
Power seamless email-to-app journeys across key lifecycle moments. like cart abandonment, onboarding, reactivation, and promotions. Route users to the right in-app screen every time, even on iOS and Android. Support around 20 leading ESPs with a minimal dev setup that’s quick to activate and easy to scale. No broken flows. Just better results.
Compatible with 20+ leading Email Service Providers. Run high-performing ESP campaigns with your existing tools, no new platforms or plugins required.
Create and manage links without ongoing dev work. Create, edit, and manage your deep links in a user-friendly UI, without waiting on engineering.
Route users to the right in-app content, even if the app isn’t installed. OneLink technology sends them through the app store and preserves full context along the way.
2–5x uplift from email-to-app campaigns. When links work, users convert, boosting the ROI of every email you send.
No broken journeys, even with ESP tracking enabled. Preserve Universal and App Links, even after ESPs wrap them with click trackers.
Marketing moves fast, without tech bottlenecks. Launch faster with no ongoing dev or product support required.
