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How to set up your mobile app performance campaigns
Learn why mobile performance campaigns are a crucial part of mobile success, but need thoughtful planning and the right tools to be effective.
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504 results for "Attribution"
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Necessary cautions when blocking fraud in real-time #foolsnomore
While marketers would like to block mobile fraud in real-time, overzealous blocking is risky - learn how we validate fraud signatures.
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All your raw data at your fingertips
Your data may have a great deal of value, but none of it can be delivered without continuous access to quality data in its purest form - raw data.
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OneLink API: Driving seamless user experiences at scale
The OneLink REST API provides programmatic access to seamlessly generate, read, modify, and delete deep short links at scale.
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All you need to know about content marketing for apps
Apps must invest a lot of resources in capturing potential users' time and attention. That's where content marketing comes in - Find how to do it right.
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Organically building a customer-obsessed culture
AppsFlyer's customer-focused attitude means being unbiased and independent; we place our customers first in our decisions.
Customer stories
Becoming the European leader in scooter sharing
Discover how, in just one year, eCooltra's growth rate jumped by 5X by putting the emphasis on user quality and seamless customer journey.
Blog
New data shows uninstalls remain a significant pain for apps
Almost 3 out of 10 installs end up being uninstalled. Find out the uninstall rate in your country and category in this latest report.
Use cases
Two new ways to accelerate your marketing growth stack
See how AppsFlyer's pre-configured integrations with over 8,000 partners improve cost reporting and audience management.
Use cases
Three new ways to find fraud using post-install data
Practical insights from a leading mobile marketing data scientist - use in-app events and post-install engagement data to identify mobile fraud.
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