Android Dating - Overall apps in Nigeria

Data displayed represents the average per app unless stated otherwise.  Learn more - read our FAQs

Campaign

Showing data for Africa (thresholds for Nigeria not met)

Installs per mille (IPM)
7.8

Average

21.0

Best

Installs

Number of installs
19,09219%

Overall

Engagement

Retention rates

Showing data for Africa (thresholds for Nigeria not met)

Stickiness (DAU/MAU)
13.8%-7%

Average

20.8%-9%

Best

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Revenue

Media cost & budget

Showing data for Africa (thresholds for Nigeria not met)

Cost per install (CPI)
$0.20-26%

Average

Showing data for Africa (thresholds for Nigeria not met)

App install ad spend
$1,118-12%

Average

Install fraud

Fraud rate
3.9%-7%

Average

Recommended media partners in Africa

Rankings based on Edition 17 of The AppsFlyer Performance Index (H1 2024)

Android Index

1

Google Ads

2

Meta Ads

3

Xiaomi

4

Mintegral International Limited

5

HUAWEI Ads

6

ironSource

7

TRANSSION

8

AppLovin

9

OPPO

10

Unity Ads

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