If you want to reach your marketing KPIs, the data you rely on must be accurate and easy to understand. Our comprehensive mobile analytics tools were built to give you the insights you need to drive conversions, improve customer retention, and increase revenue.
Marketing analytics built for data-driven professionals
Your marketing efforts have countless moving parts. That’s why we provide holistic, cross-channel insights throughout the entire funnel so you can connect the dots across functions and teams for a complete view of all your campaigns.
Digital marketing moves fast. To improve campaign performance you need the ability to respond quickly. Our real-time reporting and app analytics tools give you the edge you need to optimize your marketing strategy and achieve better results.
“AppsFlyer’s Marketing Analytics tools provide us with a full 360-view of our attribution and performance data and allow our team to quickly turn this data into actionable insights on a global scale.”
“AppsFlyer’s real-time insights play a core role in our lean marketing and agile mobile product development, allowing us to test new variations and understand their impact on user behavior on-the-fly.”
“The ability to customize exactly the type of data we need with multiple KPIs, provides us a full 360-view at the click of a button. Our team can get all the specific insights they need, instantly, and in one place.”
When data leads, performance follows. Explore how you can unlock new insights to make campaign decisions with confidence.
Get a complete and accurate view of all of your campaigns’ performance in a single dashboard.
Discover how specific customer segments perform over time in terms of installs, retention, and more.
Analyze your holdout tests and uncover the incremental lift of your campaigns.
Build your own campaign-specific dashboards for daily analysis with our simple drag-and-drop interface.
Free yourself from complicated spreadsheets and simplify your marketing analysis for clearer marketing insights.
Stay up to date on your campaign performance 24/7 with alerts that can be sent to email, Slack, or the AppsFlyer app.
Connect with the tools you already use
Easily import AppsFlyer data into your own BI tools, or integrate with one of our marketing automation partners using our robust API.
Yes, you can sign up free here
Marketing analytics is included with most of our plans but we don’t offer these features separately – they are only available as part of the full AppsFlyer platform.
Yes, you can export our aggregated analytics data into your own BI solution using the API or simply download the report via CSV.