How apps were grouped
Data displayed represents the average per app unless stated otherwise.  Learn more - read our FAQs
Showing data for Western Europe (thresholds for Germany not met)
Average
Best
Non-Organic
Overall
Organic
Rankings based on Edition 17 of The AppsFlyer Performance Index (H1 2024)
1
Google Ads
2
Unity Ads
3
AppLovin
4
ironSource
5
Meta Ads
6
MOLOCO
7
Tapjoy
8
TikTok For Business
9
Mistplay