Android MMORPG apps in Malaysia

Data displayed represents the average per app unless stated otherwise.  Learn more - read our FAQs

Campaign

Showing data for Southeast Asia (thresholds for Malaysia not met)

Installs per mille (IPM)
1.1-8%

Average

3.022%

Best

Installs

Number of installs
2,117-7%

Organic

8,69720%

Overall

4,199-14%

Non-Organic

Engagement

Retention rates

Showing data for Southeast Asia (thresholds for Malaysia not met)

Uninstall rate (Day 30)
57.2%-8%

Average

0.5%8%

Best

Showing data for Southeast Asia (thresholds for Malaysia not met)

Stickiness (DAU/MAU)
12.4%-11%

Average

19.9%

Best

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Revenue

Showing data for Southeast Asia (thresholds for Malaysia not met)

In-app purchase revenue split by type
40%

Organic

60%

Non-Organic

Remarketing

Showing data for Southeast Asia (thresholds for Malaysia not met)

Conversion split by marketing activity type
55%

Non-organic installs

45%

Remarketing Conversions

Showing data for Southeast Asia (thresholds for Malaysia not met)

Number of remarketing conversions
17,485-13%

Conversions

Media cost & budget

Showing data for Southeast Asia (thresholds for Malaysia not met)

Cost per install (CPI)
$1.9114%

Average

Showing data for Southeast Asia (thresholds for Malaysia not met)

App install ad spend
$2,734-15%

Average

Install fraud

Fraud rate
7.0%171%

Average

Owned Media

Data includes both iOS and Android devices

Return on Experience (ROX)

Showing data for Southeast Asia (thresholds for Malaysia not met)

Click to install
6%

Social-to-app

Showing data for Southeast Asia (thresholds for Malaysia not met)

Share of paying users
14.0%

Social-to-app

Recommended media partners in Southeast Asia

Rankings based on Edition 17 of The AppsFlyer Performance Index (H1 2024)

Android Index

1

Google Ads

2

Meta Ads

3

TikTok For Business

4

AppLovin

5

Mintegral International Limited

6

MOLOCO

7

Unity Ads

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