Android Non-E-Commerce - Overall apps in India

Data displayed represents the average per app unless stated otherwise.  Learn more - read our FAQs

Installs

Install split by type
42%

Organic

58%

Non-Organic

Number of installs
94,399-8%

Organic

239,177-14%

Non-Organic

263,862-9%

Overall

Engagement

Retention rates
Stickiness (DAU/MAU)
8.0%-11%

Average

11.3%-9%

Best

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Install fraud

Fraud rate
5.7%37%

Average

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