Reports & guides
The state of finance app marketing in APAC – 2020 edition
Find out about global fintech trends in apps and dive into 5 key markets in APAC: India, Indonesia, South Korea, Vietnam, and the Philippines.
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Reports & guides
The state of finance app marketing: 2020 global and US trends
Get the most comprehensive data insights report in the US region covering 3.5 billion app installs of 1,800 apps.
Reports & guides
The 2019 state of app marketing in India
The steady rise of the Indian app market in 2019 has irrevocably altered the dynamics of the local ecosystem. Check out these exclusive insights!
Reports & guides
Indonesia app marketing report 2020: A more digital and mobile country
We are proud to present AppsFlyer's first-ever app marketing report dedicated to Indonesia, also available in Bahasa.
Reports & guides
The state of app marketing – DACH Q1, 2017
Our App Marketing State study in DACH digs deeper into app usage in the region - Get all the useful insights inside.
Reports & guides
App marketing best practices for the 2016 holiday season
The only way to make the holiday season successful is by relying on data to inform smart decision making - Get all the insights inside.
Reports & guides
Lifetime value: The cornerstone of app marketing
Based on $2.4 Billion in revenue, the study provides app marketers with multiple LTV-related benchmarks for key verticals across key markets.
Reports & guides
Finding your true north: Measuring your app marketing’s true ROI
Accurate ROI for mobile apps is dependent on accurate attribution, revenue, and cost data. But it is anything but trivial. Find out how to get it right.
Blog
App marketing in times of uncertainty – the experts’ take
Many businesses are struggling with the economic uncertainty of the times. But what's happening with mobile marketing? Hear from the experts.
Blog
The organic uplift in-app marketing: Separating fact from fiction
What is the impact UA campaigns have on organic installs? Find out what top experts are saying about this key question for app marketers.
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