Reports & guides
Unlock the full ROI potential of your marketing efforts
Read the AppsFlyer and Forrester Total Economic Impact™ report showing a staggering 207% ROI and a payback period of under six months.
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749 results for "App marketing"
Reports & guides
IDC Marketscape recognizes AppsFlyer
Discover why AppsFlyer has been recognized for its privacy-centric capabilities, specifically the collaborations enabled by Data Clean Rooms.
Blog
From signals to optimization: how AppsFlyer powers TikTok’s iOS performance
AppsFlyer’s Advanced SRN enables real-time TikTok iOS optimization beyond SKAdNetwork, unlocking faster insights and better performance.
Customer stories
How WEBTOON Scales Digital Storytelling with One Global Marketing View
WEBTOON unified fragmented marketing data across markets and boosted performance with AppsFlyer.
Blog
Winning every stage of the shopper journey with data – your ultimate guide to eCommerce app growth
Maximize eCommerce app growth with data-driven strategies for each shopper journey stage.
Blog
How Pret A Manger brews loyalty through smart app design (and what’s missing)
Pret's app masters QR loyalty and permission marketing, but one missing feature could boost omnichannel performance.
Blog
Namshi’s app: Localized commerce mastery with a retention blind spot
Namshi masters regional payments and engagement but misses a key retention opportunity that could unlock customer lifetime value.
Reports & guides
The AppsFlyer Performance Index – 2025 Edition
Explore the 2025 AppsFlyer Index: top media sources, creative insights, and user acquisition rankings.
Blog
The Modern Marketing Cloud and the next decade
Discover how the Modern Marketing Cloud bridges data, AI, and privacy for the next era of autonomous marketing.
Blog
Growth unlocked: AppsFlyer and Google uncover the true impact of Google Ads
Unlock iOS attribution with Google and AppsFlyer. Improve measurement accuracy and drive smarter growth.
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