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538 results for "Attribution"

Reports & guides

[Report] The State of eCommerce for Marketers – 2026 Edition

Explore 2026 eCommerce marketing trends, from remarketing dominance to AI insights. Plan smarter campaigns.

Customer stories

From awareness to activation: How Visa unlocked 155% growth in App Downloads and 85% Lower Cost per Registration with AppsFlyer

See how Visa boosted installs 155% and cut CPA 85% using AppsFlyer’s full-funnel attribution.

Glossary

Contextual deep linking

A contextual link is a deep link that carries metadata about a user’s origin and context in order to personalize their in-app experience.

Blog

Why fraud data is your secret growth engine (Not just a filter)

Turn ad fraud into growth. Learn how fraud data improves KPIs, targeting, and spend efficiency.

Customer stories

Getir drives iOS growth with AppsFlyer and Google

Getir increased iOS installs 4.1x and cut CPI by 69% using AppsFlyer and Google ICM.

Blog

Fix the Foundation: Marketing’s Signal Problem in the AI Era

Fix fragmented marketing signals for AI success. Build a strong data foundation and improve measurement today.

Reports & guides

[Report] The State of Subscriptions for Marketers – 2026 Edition

Explore 2026 subscription app trends: Android growth, AI impact, UA spend, and conversion insights.

Reports & guides

[Report] The State of Finance for Marketers in APAC – 2026 Edition

The State of Finance for Marketers in APAC 2026 analyzes finance app installs, paid acquisition, remarketing, retention, revenue, and fraud trends across Southeast Asia, India, ANZ, and Northeast Asia. Discover how capital discipline, platform mix, lifecycle investment, and cross-border spend are reshaping finance marketing performance in 2026

Blog