Blog
There appears to be an issue with iOS 13.x, causing erratic behavior when users click on Universal Links; the issue is difficult to reproduce.
Blog
our industry-first report explores 320B+ in-app events from over 12K apps, offering app marketers vertical-specific benchmarks of various KPIs.
Use cases
Lack of measurement and attribution is hurting your marketing efforts. See how AppsFlyer's Audiences solution can help fix it.
Use cases
OneLink streamlines the email-to-app experience by “unwrapping” iOS links wrapped by ESPs to maximize user experience.
Use cases
Learn how AppsFlyer Smart Banners enable marketers to easily convert mobile web users into app users through a seamless UX.
Customer stories
Find out how by implementing AppsFlyer solutions, Tata CLiQ was able to achieve greater productivity with lower costs.
Blog
Attribution data should drive every marketing decision. Do you know which 5 elements are critical to attribution platform success?
Blog
Think influencer marketing is a fail-safe lead generation tool? Not always. This 2-part series discusses the benefits and drawbacks of this method.
Use cases
The OneLink REST API provides programmatic access to seamlessly generate, read, modify, and delete deep short links at scale.
Blog
Almost 3 out of 10 installs end up being uninstalled. Find out the uninstall rate in your country and category in this latest report.