Reports & guides
[Report] The State of App Marketing in India – 2025 Edition
Explore India’s 2025 app marketing trends: UA spend, monetization shifts, fraud risks, and growth opportunities across Finance, shopping, and Gaming.
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287 results for "LTV"
Blog
Driving ROI through a storm: 2023 app trends & C-level predictions
Blog
The mobile app marketing guide: Cracking the code to app success
Read our guide in order to cover everything you need to know about app marketing — from the fundamentals to practical expert tips and trends.
Blog
In-app advertising done right – the complete guide
In this guide, we will explore how IAA works, its different pricing models, creative formats, and some best practices to help you make the most of it.
Blog
AppsFlyer’s Next Chapter for the AI Era: From Mobile Measurement to the Modern Marketing Cloud
Discover AppsFlyer’s Modern Marketing Cloud: AI-ready data, trusted measurement & autonomous marketing tools.
Reports & guides
[Report] The State of App Marketing in Brazil – Edition 2025
Uncover Brazil app marketing trends, from installs to UA, monetization, and fraud insights across top verticals.
Reports & guides
[Report] State of the App Marketing – Vietnam
Discover Vietnam app market trends: monetization, platform shifts, UA spend, and fraud benchmarks.
Reports & guides
[Report] The State of App Monetization – 2024 Edition
In AppsFlyer's first app monetization report uncover key trends and best practices for generating app revenue across verticals in the hybrid era.
Reports & guides
[Report] State of app marketing in the Philippines – 2025 Edition
Explore top app marketing trends, fraud insights, and growth benchmarks in the Philippines’ fast-growing mobile market—2025 report.
Reports & guides
[Report]Top 5 app marketing data trends of 2024 and predictions for 2025
Dive into key trends for data collaboration in commerce and retail media and understand what needs to be included into an effective retail media strategy.
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